ShareVault is seeking an experienced Product Marketing Manager to launch new products and own the product marketing strategy. The successful candidate for this role will be a strategic thinker, good researcher and excellent storyteller in words and pictures. With a strong customer focus.
You will be skilled at creating content and go-to-market plans to effectively engage prospects and educate customers. You must be a confident copywriter and care greatly about positioning and messaging!
Responsibilities of your role
Reporting to the CMO you will:
Become an internal expert on the product use cases and how we position for them externally as well as internally to our sales teams
Stay abreast of competitor activities and product features and maintain accurate sales and marketing resources to dismiss competitors
Adapt product positioning and messaging for different segments and verticals
Own announcements of new products and features to our customers and prospects, including establishing demand generation campaigns
Own and execute on sales enablement deliverables such as sales decks, customer testimonials, competitive intelligence, training and more
Work closely with sales teams to understand our sales process, to deeply understand the personas we sell to and their logical and emotional needs
Work directly with the product team to influence the product roadmaps, based on market demand, competitor intelligence, and customer feedback
Collaborate closely with the digital marketing team to execute against Go-to-market campaigns and launch strategies
Bachelor’s degree in Marketing or related field or equivalent work experience.
At least 5+ years of experience in product marketing or marketing SaaS products, ideally earned in a start-up environment
Desired Skills and Traits
Experience launching products and driving engagement
Experience in market research and competitive analysis
Inquisitive and curious enough to get in the customers head
Confident solutions marketing copywriter
Extremely good collaborator and communicator
Strategic and critical thinker with analytical skills
Good working knowledge of marketing funnels and analytics
Nice to have
Experience in Investment Banking or Life Sciences industry an advantage
Experience in cybersecurity or document management an advantage
ShareVault is a leading provider of Virtual Data Rooms which are used by businesses to share confidential documents and business data with third parties during due-diligence and other sensitive business processes.
ShareVault SaaS platform helps businesses entering into M&A, Fundraising, Partnering and Licensing discussions to securely share their documents with outside parties, in total confidence that their documents cannot be copied, printed or otherwise leave their control.
With great benefits a competitive salary and a friendly team-player culture around you, you will find ShareVault is a wonderful place to work from anywhere.